INTERNET MARKETING -6

I.Steps for Internet Marketing Beginners

Most online business owners need to understand that having a strong authority online or being seen as an expert is extremely important to their success in internet marketing. This is also true for internet marketing beginners who wants to achieve their successful website online.

Here are some facts that you need to know when you are being overly exposed by internet marketing opportunities online.

Only 5-10% of the internet businesses lasted more than 5 years. Only 50% of the businesses that lasted more than 5 years make it through the tenth year. The rest went busted.

More than 97% of the internet marketers are not making money online, the good news is there are millions of people trying to make money online, so you just have to be one of the thousands that make it.

You need simple steps to follow and it will create a better chance for you to be successful. Below are 3 steps that you will take as a beginner to become one of the top 3%.

Firstly, you have to identify what business you want to be in and determine how much you want to earn per month. For more details go to www.outsource-beginners.com Setting up a goal is the first before you launched your path in internet marketing. There are many businesses that you can choose to be involved in or start with in the boundless virtual internet. Do some research before plunging into the large ocean of internet marketing.

Next, you need to find mentors to model and learn as much as you can from him. Be prepared to fork out a small sum of money to spend and commit some time daily or weekly to absorb the knowledge you will learn from your mentors. Choosing experts that are already achieving what you hope to achieve and make sure you hang on tight to them. People will be more interested in helping themselves if they are in peril. Create wonderful relationships with your mentors, maybe you will become partners.

Thirdly, you need to apply what you've learnt and create an action plan. There are people who bought lots of self-help books which ended up become shelf-help books. For more details go to www.split-test-profits.com Many books were bought but not finished and ended up placing in a corner, collecting dust. Don't do that to what you've learnt from experts of that field. Keep learning new things everyday and always try to apply them in your business.

Lastly, you need to review your strategies once in a while to make sure that you are on the right track. Be flexible and make appropriate adjustments if needed. Changes are so frequent in the internet marketing. New products and services evolved very quickly in the internet marketing arena, you must be able to adapt quickly if not you will be losing out to your competitors. Set up certain dates to review your results, make adjustments when your results aren't showing.

By creating an action plan and being disciplined to it, you will be able to create an online success and legitimate work from home business. Work from home using your computer isn't difficult to comprehend, achieving it requires large amount of time and effort. I hope you enjoy reading this article.

II.How To Build A Profitable Online Business Based On Your Ebook ?

Many people ask me if you can really make a living by selling just one eBook on the internet. The answer is maybe, but that depends on a variety of factors. It will usually be best to think of your eBook as a starting place to financial freedom online, instead of the end of the line.

Writing an eBook on your niche topic positions you as an expert in your field, adding credibility to what you have already been doing. As an author you are perceived very differently and opportunities will come your way that you may never have expected or dreamed of before.For more details visit to www.easy-pdf-toolkit.com .I have built my entire business based on just one eBook - one about how to write and market your eBook and how to use the technology necessary to build an online business. I write articles about this topic, maintain a blog, hold teleseminars, and use social networking to communicate my message to the world. In fact, these are the four cornerstones and building blocks of my business. Once you lay the groundwork in these four areas you will be on your way to a profitable business.

Almost every single day I write a new article. These articles share a piece of my knowledge and expertise, as well as my perspective on eBook writing and internet marketing. You can combine articles you have written on your topic into a short report or an eBook. Each article will also lead your readers back to your blog or sales page where they can find out even more about who you are, what you do, and how they can get involved to learn more from you. This will lead to sales of your eBook as you build up your credibility and visibility on the internet.

Blogging is also essential if you want to write and sell an eBook. A blog starts a conversation on your eBook's topic between you and your readers. Encourage visitors to your blog to leave their comments and feedback so that you will know exactly what they want. Remember that people buy based on their emotions. To know more logon to www.pdf-stampers.com .This means that they will purchase your eBook more easily if you give them the information they want, not the information you believe they need. Wants and needs are two very different things.

Social networking allows you to connect with people from around the world who are interested in your niche. You can share information with them and invite them to read your articles and blog posts. In a very short period of time you will have thousands of people who are prospects for the purchase of your eBook because they have taken an active interest in your niche topic.

Teleseminars are the final piece of the eBook marketing world. When others hear your voice and you answer their questions, it is the next best thing to meeting them in person. Utilize these four methods and you will be on your way to eBook profits.

ENTERTAINMENT-HUMANITIES- 5

I.Keep it all together with scrapbooking organization

Organizing anything can be time-consuming and sometimes even costly. And keeping scrapbooking organized is equally tiring and takes lots of time. Scrapbooking organization can make this craft and hobby a more enjoyable endeavor. Having all of the cutters, pens, pages and embellishments readily available when suitably organized diminishes the amount of time it takes to create precious memories. The scrapbooking organization becomes quite difficult for the people living in small spaces, such as apartments and dormitories.
A good option to save both time and money, all you need to get is a paper saver. Usually made from plastic, these folder-like portfolios are large enough to hold hundreds of papers and include tabs to separate your pages into categories for easy organization. If you find that you do not have enough room in a paper saver, you might also find it useful to invest in a filing cabinet or one of the sets of drawers made especially for scrapbooking. These are available at all craft stores and online. Once you own a tool for organization, the next step is to decide how you want to categorize your supplies. The most viable option is color, but you can also separate your paper into themes like holidays, wedding, or by marking, such as solids and stripes.
You can also use this system to organize flat embellishments, such as die cuts or stickers. In fact, you will come across a variety of items that range from see-through mesh cups to bins to make scrapbooking paraphernalia and items easy to find and store. Whether your organizational needs are large or small, scrapbooking organization is essential for the hobby of scrapbooking. In fact, you will also need a place to store your tools and embellishments that are not easily filed. One good way of doing this is by using baskets and a shelving system. You can store cutting tools in one basket and glues in another, markers and paint in a third, and so on. To save more money always buy containers or baskets in bulk, as they help in storing photo boxes, and the display will be uniform and attractive. Remember to label your baskets so you save time when you are looking for a particular item. On the other hand, you can simply plan and prioritize your scrapbook project that has to be organized.
For more effective scrapbooking organization, single collector’s cabinets can be quite ingenious. Most storage options can work if you have a full room devoted to the scrapbooking craft, instead of working on the kitchen table and storing items in inconvenient places. Acrylic paper trays can be effective, as they come in a freestanding tower for scrapbooking organization—the tower can be made for pegboard and slat wall. For the most economical scrapbooking organization, the pegboard can be found at any hardware store. Moreover, with scrapbooking organization, the pegboard can be used to store scrapbooking tools. A vertical storage for paper is inexpensive, holds plenty of paper and the paper is less likely to become worn on the edges due to minimal rifling.

II.Breast Enlargement - Shape Is Better Than Size!

Women consider breasts as assets since men are not lucky enough to have them, breasts are the once which play a major role in attracting the opposite sex to them. Women also often feel they should have larger breasts, which will increase their attractiveness. This is true up to an extent; men are surely attracted to women who are well-endowed than to those who are not.

Though breast size does play an important role in deciding whether a woman is voluptuous it is also necessary to know that breasts should not be only large, breasts should be shapely. Shapely breasts are also attractive; a good shape always shows even though you are dressed.

You should pay attention to this detail before going in for breast enlargement; you should talk to your doctor before deciding on the type and size of implants that the doctor may advice you to accept. It is not just larger breasts that you should be interested in, only larger breasts might not be so attractive as shapely breasts.

Most men are attracted to breasts that are firm and taut and also are highly shapely and in harmony with the rest of the body regarding figure. You should also take care to wear clothes that will not hide your breasts or show them, the clothes should be such which accentuate the shape and the natural beauty of breasts. Shapely breasts are highly preferred even though these are smaller.

Sensuous and tantalizing are the two effects that can be got after breast enlargement, sensuous breast enlargement is when you put reasonably sized implants that will enable you to look more sensuous and attractive, larger implants will make you look tantalizing rather than looking attractive, therefore it is your choice. Being sensuous can attract people towards you and will also aim for relationships, however tantalizing effect will only make you an object for gawking.

All those hoping to start a new life with renewed confidence should choose the size of implants after giving it a lot of thoughts, it is necessary to remember that the way you look will attract people to you, however, it is only your self that can culminate acquaintances into relationships, therefore, breast size can only be to increase your attractiveness and nothing more.

Psychiatrists have often pointed out that majority of women who go in for breast enlargement are often depressed, and that these are most likely to think about suicide more than other women. You can analyze yourself and find another alternative as a cure if you want to get out of depression. Alternative therapies and mind and body exercises like Yoga will benefit you to get out of depression. However, you should opt for breast enlargement if you seriously feel that your self image and public image will get a boost after breast enlargement. Other than the surgery there are a number of techniques that can help you get larger breasts that can enhance your attractiveness.

BUSINESS-ADVERTISING -4

I.6 Habits of Highly Effective Marketing Using Business Cards


When people print business cards, their usual goal is only to introduce themselves and their company. Thousands of full color business cards are printed by business card printing services just for this very simply purpose. But did you know that a business card can be used as something more than just introductions and making contacts?

A good businessman or businesswoman can expertly use a print business card for marketing with themselves as the center. Yes, printing business cards is of course about you! It is about selling yourself, and your company. Use yourself as the advertisement for your products while your custom business card seals the deal. In this article you can learn about seven habits you should learn to use your business cards for marketing yourself and your products.

1. Everyone is a contact: The first thing you should learn is that you don’t have to use your business card sparingly. You don’t even have to give them ONLY to people who you consider as a business contact. Everyone is a contact. Give them to your family, your brother, sister and the folks too. In fact for family, it is better to give them two or more so that they can give it to others. Give them to your friends, officemates, the lunch lady etc. The point here is to have your business cards spread, even circulate to other people. This increases the chances of a person discovering you as a new business opportunity. After all, a business card’s whole purpose for existence is to be given away.

2. Always have several handy: Never ever leave the house or office without a couple of business cards ready in your wallet. Many is the time business opportunities are lost because you forgot to give your business card to a newly made friend or business contact. That casual lunch out of the office would have probably been the best business deal of your life if only you had a business card for the client to remember you. So? Bring it!

3. Have a character: Always display yourself and your business card with a certain image or character in mind. You may be the suave salesman sweet talking your company to greatness, or you can be the respectable supplier who always has affordable stocks ready to go. Have your full color business card design show this character as well. Use its color, images, pictures and font as a tool to be remembered as a character proficient in a certain kind of business. You can even add a slogan or tagline to your color business card to further internalize your characterization. Doing this makes you easily remembered. You can be known as the “silver tongue of sales” or the “supplymenator.”

4. Give and take: When you are given a business card, always be ready to give yours back. Also, if you give a business card, politely ask if they have their own so that you can remember them. It is a great habit to always look appreciative when gaining a contact. This tells people you are interested in them, and you are not just selling yourself.

5. Insert them in greeting cards and mail: Do you send greeting cards on people’s birthdays? Do you give everyone Christmas cards during the holidays? If you are mailing these greeting cards, try and insert your business card in there. Basically it is a minor form of direct-mail marketing. Who knows where your business card will end up when in the mail? It might get to someone important.

6. Print a lot: The habits above will mean nothing if you don’t print a lot of your business cards. Maximum distribution is key to marketing. So always have your business card printing company print business cards for you in mass.

That should finish up the habits you should inculcate to market yourself using business cards. It is a unique way of marketing that you should really try. All the effort will be worth it one day.


II.Software You Can Use for Business Card Printing

When deciding to invest in business card printing for you and your staff, there are several useful applications out there that can help you print a full color business card. Online business card printing companies usually have a favorite software that they use to print business cards. Depending on your budget and skills you can choose from a variety of software perfect for you. Below are some of the applications readily available for you to use for your business card printing tasks.

Office Applications: Some people might not have noticed yet but office suites like Microsoft Office, and even open source applications like OpenOffice.org have the ability to create business cards. Usually this involves using a standard business card template. Some office applications may even have wizards which let you answer a step by step guide as you create a business card.

Since office applications are usually installed in the office or even at your home this makes them readily suited for your business card printing needs. You won’t need a lot of training to use them, and it is as simple as firing up your trusty printer to print business cards.

Graphics Software: For more creative people, special graphics editing software can be used to create a design for business cards. Applications like Adobe Photoshop and GIMP are powerful image manipulation tools that can really give birth to the business card ideas you have in your imagination. Use filters, different fonts, lighting effects and others to design a business card ideal for you.

The drawback in using software such as these is that you need the skills to efficiently operate them. If you don’t you can either train yourself, or hire others to design your business card for you. Professionals in business card printing companies periodically use graphics software when creating designs.

Actual business card design software: If you are willing to spend some money on a more easy to use, but powerful tool in designing business cards then this kind of software is perfect for you. There are actually applications out there that were programmed solely for the purpose of creating business cards. A few examples of this kind of software include, “Business card designer plus”, “JuicyBC” and the “Business Card Factory.” They offer a lot of things in terms of supplemental content. Normally, this would be in the form of business card templates, a gallery of cliparts, textures, fonts and other special formatting tools If you really want a full array of features when design your business card then these kinds of software is for you. It should be worth the money in purchasing them.

Those should be the three major types of software you can use for business card printing. Chose what kind of software best suits your skills and your budget, and you will find the process easier. Good luck in your designs!

BUSINESS-ADVERTISING -3

I.Corporate Gifts: Make your Advertising Budget Count

Giving corporate gifts to your employees and valuable clients is a great way to show that your company cares while letting you get more branding and logo recognition. When your clients use the items you lavish on them, not only will they enjoy the product, but they will constantly have your company's name and logo before their eyes - a nice form of perpetual advertising!

Even in a slower economy, as most people are pulling back and reigning in their spending, making an investment in classy, practical corporate executive gifts is a great way to get the most out of your funds this holiday season. Employees and clients will remember both the gesture and the generosity of your company, an important move that can help improve everyone's satisfaction with your establishment.

There are several great corporate gifts that are both practical and enjoyable. For example, a good quality duffel bag with your company's name and logo imprinted on it might just be the perfect holiday gift for your VIPs. Clients can use them on business trips and everyone on the plane can become familiar with your company, simply by looking at the duffel. Just make sure it is a classy style, something sleek and professional, perhaps even crafted in a nice leather material.

Another great option is a travel alarm clock. This makes an excellent corporate executive gift as most executives do a great deal of traveling and will find a small, easily portable alarm clock a handy item on their many trips. It is one of the less expensive gifts, making it easier on your budget, yet it is very useful and thoughtful. Your company logo can be engraved somewhere conspicuous on the top or sides of the clock - a very nice way to keep your name constantly in the mind of your busy clients.

If you want to splurge and get your top clients something that will make them feel really valued, you might consider presenting them with some sort of wine accessory like a wine cradle. This is an elegant way to display a fine bottle of wine at home, or at parties, and with your company name or logo brilliantly etched into the crystal or glass, friends of friends of friends will be getting exposure to your company through this chic and savvy corporate gift.

When considering which corporate executive gifts to give this year, be sure to keep them practical. If the gift doesn't get much use, your investment is wasted. Choose something you think will be very useful on a regular basis to your clients and employees. Also, if the economy is squeezing your budget, you may be tempted to cut back on gifts or even to fudge on the quality a bit.

Your best bet is to target a select number of important clients and treat them to some high quality corporate gifts rather than give something to every single person in your rolodex that they can tell you bought at the discount depot around the corner. Your clients will be impressed with your concern and attention to quality and detail. Hand-picked corporate executive gifts are a great way to make your money count this year.

II.A vertical approach to online marketing

In today’s economy low cost targeted marketing, with measured results, is a must for advertisers to gain solid market intelligence, control advertising budgets, generate quality leads and increase brand recognition

Publisher’s (web site owners) need ads being placed on their valuable web site real estate that relates to their market. This maximizes revenue and increases web site visibility.

Dedicated vertical market advertising networks are the best solution to accomplish this.

Advertising Networks act as an online agent collecting ads from advertisers who want to place ads on web sites and automatically places those ads on publisher’s web sites available ad space. This service has become increasingly popular over the last five years as an effective, low cost, advertising vehicle for businesses and an easy way for web site owners that have available advertising space on their web site filled to increase revenue with little or no increase in cost. There are two types of advertising networks:

1. Horizontal or broad based advertising networks that focus on reach. These networks are best for consumer products that appeal to almost everyone.
2. Vertical market ad networks that focus on a specific target market. An example is the Marine Advertising Network that focuses strictly on marine products and services.

Horizontal ad networks give a broad exposure but advertisers have no control over where their ads are placed, brand recognition tends to get lost, very few quality leads are generated and the buy in is usually very high making it hard for small niche market advertisers to use the service. Publisher’s income from their valuable web site advertising space is minimal on horizontal ad networks and publisher’s get no market specific support.

Dedicated vertical market ad networks change this.

For advertisers there are no blind ad placements, advertisers know their ads are being placed on web sites that have the audience their advertising is aimed at generating quality leads. Advertisers know how ads are performing; they can monitor results, adjust ad campaigns and control budgets, all online.

For Publishers vertical market ad networks manage and sell ad space inventory increasing revenue while decreasing cost. Publisher’s web sites get increased market visibility.

Both advertisers and publishers get marketing and technical support from experts that know the vertical market being addressed.

CPM, cost per thousand ad views, on horizontal ad networks is less than $2.00. The reason, sales teams for horizontal ad networks sell the inventory as "remnant", low quality inventory. Vertical ad networks, on the other hand, will command much higher CPMs more in line with what publisher members would sell ad space for directly since this inventory represents very high quality and relevant for marketers interested in reaching that verticals particular audience. The vertical market ad network provider handles the selling and inventory management issues for the publisher thus decreasing the publisher’s costs while increasing revenue.

Internet advertising revenue for the first half of 2008 grew to $11.5 billion. (Display ads garnered 21% of this number). This is a 15.2% increase in Internet advertising revenue over the first half of 2007 according to The Interactive Advertising Bureau and Price Waterhouse Coopers report.

Even in a down economy this segment of advertising is forecast to continue to grow as consumers are spending a greater proportion of their Internet time on web sites that match their interest.

Get the best return on your marketing and web site investment in these trying times. Use a dedicated vertical market advertising network. Get immediate, quality, results. Maximize your web site and marketing investment.

"Without a doubt, vertical ad networks are a much better option for marketers that want to reach a specific targeted audience" says Carter Hostelley, founder of Leadtail.com, a new web site that helps marketers find out where to advertise online.

COMMUNICATION - VOIP -2

I.How To Make Cheap International Mobile Calls

If you have relatives living overseas or you live abroad yourself, you will know how expensive it can be to call and have a chat. Not so long ago to call from our landline and then wait for the large bill to arrive was the only way for us to get in touch. Nowadays we have a lot more choices and one of the cheapest and easiest methods is by using the internet.

As long as you have a computer, VoIP companies offer perfect calling solutions, charging either extremely low rates or calls for free, depending on the destination. However if you are not "Internet friendly" then you probably won't have ever heard of VoIP.

Phone cards are very simple to use. Phone cards involve pre-paid credit in which the card is purchased for a specific balance, from which the cost of calls made is then deducted. Once the balance has been used up, the card is thrown away.

To use your own mobile would be the easiest and most convenient method for most of us. More often than not our mobiles are with us all the time, especially if we are not at home. They can do all kinds of things, send photos, emails and text messages, but can you use them to call abroad? You can, but to do so would eat up your credit at a swift rate and this option is out of reach to most of us.

There are however options that will enable you to make cheap international mobile calls. You can now set up an account with a cheap calls provider who charges very low or even free rates for international calls. Most providers supply services to every country abroad and rates are charged depending on the country you want to call and where you are calling from. Most providers only allow calls from landlines so it is important that you check calls from mobiles are also permitted.

If you look online you will find a few providers that offer this service. 18185, call18866, MobileCalls.net and Rebtel are all providers offering cheap International mobile calls. The process is pretty simple, you register your mobile number with them, when you want to call overseas you enter a local rate access number and then dial your overseas number. Talk as long as you like! If you have relatives in Australia and you live in the UK, for example, this would be ideal for you.

The charges you should expect are the low rates for the international calls (if they are not free) and the cost of the local call rate. They are able to do this as your call is actually being directed through the internet and not through a mobile network.

These types of services are advantageous as they have no landline fees to pay, no set up fees, and no contract to enter into. The best thing is that there is no contract to enter into for any limited amount of time either. It is all very casual and easy. You add credit as and when you need it.

For those of you with family in far off destinations this type of service is ideal. You don't need to worry each month when the phone bill is due or miss a call abroad as you are short of cash. Check out cheap international mobile calls providers online and keep in touch more.


II.Magic Jack Broadband Phone Without The Cost

Magic Jack a USB device allowing you to send and receive phone calls through your computer's broadband connection.

The Magic Jack device is plugged into your computer's usb port and the other end into your phone.

Selling for an initial fee of $39.95 plus shipping and handling.
The first year of phone service is included with the purchase price.
Thereafter, service is renewed each year for only $19.95.
You can purchase up to four additional years at a time for $59.95.

Its’ Competitor

Its biggest competitor in-terms of price may be Skype, but which does not offer 911 service.

Another problem with Skype is that security may be a big issue. These concerns are apparent when one browses the Skype user forums. There are several instances where Skype accounts have been hacked.

The Cost And Savings

If you do a lot of long distance calling voip (voice over Internet protocol) services tend to be cheaper than traditional landlines even with unlimited calling plans.
Savings are even greater if you pay per minute charges for long distance calling.

Broadband phone providers like Vonage, Verizon, Packet8, Net2Phone and AT&T will run upwards of $200 yearly. Magic Jack is just a pittance when compared to these providers.

Some broadband phone services also require additional equipment, activation and/or cancellation fees.
Magic Jack does not require additional equipment or any contracts. If unsatisfied with the service you may cancel at anytime without penalty.

Installation

Set-up is relatively simple. The USB device will install itself.
Select the phone number of your choice.
Setup 911 service and call forwarding if desired.

Features Include

* Three-way(conference)calling
* can be used with a headset or house phone
* Caller ID
* Call waiting
* Call forwarding
* Voicemail
* Telephone number not listed in directories
* Free phone number
* Do not disturb
* Free 911 service
* Free 411(directory Assistance)

International Calling

When traveling internationally you can still enjoy the convenience of unlimited free calling from your Magic Jack phone number to all locations in the US and Canada.

About The Founder

David Borislow inventor of the Magic Jack device and founder of Ymax communications corporation, a U.S based competitive local exchange carrier (CLEC).

Borislow has over 20 years in the telecommunications industry and winner of the J.D Power and Associates Award.

It is reported that David Borislow provided most of the funding for Magic Jack by investing $17 million from his own pockets.

Reviews

Having tested Magic Jack, I found the clarity of incoming and outgoing calls were amazingly clear on both headset and house phone.

Voicemail access once you set-up a password was easy.

You can set-up Magic Jack to ring as if it were a house phone.

Dial from your keyboard or telephone.

If you are off-line calls will automatically go into voicemail unless you have set-up call forwarding.

Switching between headset and telephone were simple.

Looking Towards The Future

At this time Magic Jack is only available online. However, there are plans to make it available in retail stores.

Although Magic Jack maybe newer than some of the older Voip providers, it is a service well worth looking into.

With the commitment of its inventor and continual upgrades, this company appears to have plans to be around for the long haul.
As with any new service there may be imperfections that will improve as system upgrades continue. However, for the price, Magic Jack may turn out to be a tough competitor for some of the more expensive Voip providers.

COMMUNICATION - VOIP -1

I.Make Cheap International Call

With the various different new services and products available to you, you can now make cheap international calls easily. With these new facilities, you ca connect with your relatives and friends all around the world and can talk to your heart desires.

There are a number of services that can help you to make low cost international calls. This includes prepaid cell phone cards, VOIP service, Internet phone call services and similar other such services. For instance, you can buy any of the prepaid cell phone cards and make cheap international call. Many of these calling cards provide you with facilities related to speed dialing and provide with PIN free dialing facility also which makes things much easier for you. The different service providers provide you with different features and facilities in these cheap international call cards. Compare the features and then buy the one that proves to be beneficial for you.

For cheap phone calls you can also opt for the VOIP service wherein you can make cheap international calls through your computer. You need to have a PC with a high speed internet connection and a phone set. The set is then connected to the modem of the computer which allows you to place low cost international calls.

There are services like PC to PC calls also wherein you need to connect a headset to your computer. Your friend on the other end also needs a headset to speak to you and to hear you. Then you can call each other on the telephone and talk as much as you want. However, you may be required to download special software for this which helps in placing these cheap international calls. Some of the cheap international call service providers also provide with free calling facility through which you can call your relative and friends without any charges.

Similarly, there are a number of new services and facilities through which you can enjoy making calls cheap international from your cell phones and through other phones as well. in order to learn more about these cheap phone calls you can visit the website to get information on all different types of phone card and helps you to learn about other facilities like callback services, telephone directory, Telecoms affiliate programs and other such related information. Here you can compare the services offered by the different service providers and then choose the one that provides with the most beneficial services.


II.VoIP Contact Centre Solutions for the Next Generation Contact Centres

Call centres were termed so because in their initial days they only used to receive voice calls over the telephone. But the explosion in communication mediums and the emergence of the Internet as one of the primary modes of interaction has propelled call centres towards handling two-way interactions over Web in the form of chat and e-mails. The name “call centre” no longer encapsulates their core area of operations. Hence, the better name for them now is “contact centre”.

In their task of handling multitudes of interactions over so many communication media, they are assisted greatly by a suite of software programs known as contact centre solutions. Some examples of such software are automatic call distribution systems, telephone call routing software, predictive dialler, VoIP call control, etc.

The new generation of contact centre solutions puts customers at the heart of the business operations. Modern contact centres now offer their clients value-added services such as one call resolutions, good relations between agents and customers and round the clock customer care with a whole lot of other services which were not available earlier.

This new generation of contact centres include the VoIP based contact centres. Let’s see what they are and how they are making a difference to their client’s operations.

VoIP based contact centres
These are the next generation of contact centres that handle calls over Internet using the Voice over Internet Protocol (VoIP). The calls are routed over the Internet using packet switching technology, and the VoIP contact centre solutions provide intelligent routing or data transmission.

Since they are Internet based, VoIP based contact centres provide wider scope in telemarketing, e-mailing, instant messaging, etc. Moreover, because of the low cost of operations, even small sized contact centres and start ups can make it big if they opt for the right VoIP contact centre solutions and manage their resources well.

Key Features:

• Screen pops which help agents retrieve information in real time.

• Intelligent call routing which utilises an up-to-date customer database and where callers get the agent best qualified to address their needs.

• Agents working from their homes and other geographically scattered sites.

• A central office that manages the entire call turnover taking place at multiple locations.

• Real-time monitoring of calls and the agent performance to improve efficiency and recognise weak areas.

• Multiple reports charting out call history and agent performance.

• Scalable and flexible telephony user interface.

Key Benefits

Some key benefits of a VoIP based contact centre are:

• There is no need to significantly alter the existing infrastructure. So this next level technology can be implemented without heavy investments. Existing PBXs and contact centre solutions can be easily adapted to VoIP environment without heavy expenditure.

• VoIP contact centre solutions can be deployed seamlessly without disturbing the ongoing operations; there are multiple deployment options available and hybrid configurations of VoIP and traditional telephony can be easily created.

• After successful deployment the resultant converged voice-and-data infrastructure significantly saves costs and improves efficiency of the agents besides increasing the monitoring and managing capabilities of senior management.

• Since with VoIP contact centre solutions, the staff can work from multiple locations, even their homes, significant savings are achieved in terms of acquiring and maintaining the physical infrastructure.

• Intelligent routing and VoIP call control enables the calling customer to get the best service resulting in overall customer satisfaction and increased goodwill.